james stafford & that feeling you get from an excel spreadsheet

Nov 8, 2018 | Digital Media, Marketing, Media Relations, Public Relations, Social Media, Video Production, Web

James Stafford is the director of marketing and public relations at the University of Mary Hardin-Baylor in Belton, Texas. He never planned on going into higher ed, but stumbled into it by being a data nerd. James shares his love for how excel sheets can solve a lot of problems. James current tasks vary from changing the virtual tour to the military appreciation football game. The group discusses the challenges of being in university photos and hiding from 360 degree camera. James and Lougan discuss cameras and the potential of iPhone video. And Lougan pulls out his 11 year old OG iPhone and yes, it still works. 

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Episode 137

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#heweb18 & the golden nuggets

Oct 25, 2018 | Accessibility, Conferences, Digital Media, Diversity and Inclusion, Leadership, Marketing, Public Relations, Social Media, Web

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This week on the show, Lougan and Jackie are joined by Higher Ed Social alums Liz Gross from Campus Sonar, Jon-Stephen Stansel from University of Central Arkansas and Jeff Stevens from University of Florida Health. We also welcomed Andrew Cassel from the University of Alaska-Fairbanks. We sat down at Sacrament Brewing in Sacramento, California to have a great discussion about the 2018 Higher Education Web Professionals Conference. There were a lot of great takeaways, so take a listen!

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Episode 135

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andrea gils & the opposite of dancing is sitting

Aug 30, 2018 | Communications, Digital Media, International Students, Marketing, Media Relations, Public Relations, Social Media

Andrea Gils is the marketing and communications manager at University of Kentucky’s International Center. Originally from Uruguay, her experience as an international student at Southeast Missouri State University is one reason she loves her job. Andrea works for different clients at the International Center similar to an agency setting. While on the show, Andrea discusses UK’s involvement in the “You’re Welcome Here” campaign for international students, and the group discusses how study abroad programs can help one better understand other cultures.

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This episode of Higher Ed Social is sponsored by Happy Scribe, the ultimate, automatic, transcription tool. If you are currently working on making video and audio content more accessible or if you are pursuing qualitative research then Happy Scribe can help you. Get started for free at happyscribe.co.

Episode 127

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bill zimmerman & the virtual bar

Aug 9, 2018 | Communications, Faculty, Marketing, Public Relations, Social Media

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Bill Zimmerman is a lecturer at Penn State’s Donald Bellisario College of Communications in the departments of advertising and public relations. Before teaching, he worked in public relations and strategic communication for Penn State. The group discusses losing interest in social media after maintaining a professional account. Zimmerman emphasizes to his students to focus on developing a strategy for social media. Zimmerman wants to show his students the possibilities that Penn State’s entrepreneurship program and social media can bring. When he is not teaching, Zimmerman is a podcaster for Happy Valley Hustle, which is for a regional audience about entrepreneurship.

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This episode of Higher Ed Social is sponsored by Happy Scribe, the ultimate, automatic, transcription tool. If you are currently working on making video and audio content more accessible or if you are pursuing qualitative research then Happy Scribe can help you. Get started for free at happyscribe.co.

Read the transcript for this episode transcribed by Happy Scribe!

Episode 124

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joseph didomizio & for the love of buffalo

Aug 2, 2018 | Development, Digital Media, Social Media, Web

Joseph DiDomizio is the director of digital communications in the Division of University Advancement at the University of Buffalo. We start the show with a great discussion about the amazing city of Buffalo, NY. We also discuss the work Joseph does, the growth and the change he has experienced in his office and some recent projects that he has been working on.

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This episode of Higher Ed Social was brought to you by Top Hat! Learn how their suite of easy-to-use apps can help you engage your class, adopt incredible next generation textbooks, or to run tests within a secure, digital environment. Visit tophat.com/higheredsocial to learn more. 

Episode 123

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