May 5, 2015 | Campus Life, Communications, Health Centers, Marketing
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Episode nineteen is the first, and likely, only time that Jackie and Lougan are in the same place at the same time recording the podcast. We chat with Jeff Stevens, Assistant Web Managers at UF Health, who has been working in Higher Education since Jackie was eight years old. We talk about running and weight loss, which makes sense, considering Jeff’s audience at the University of Florida. Uniquely, Jeff and his team have two distinct audiences: students and their parents, like all institutions, but also patients. With this in mind, we talk about social media and knowing your audience to maximize each platform. We end the show by chatting about conferences and what a good listener might actually look like.
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Feb 3, 2015 | Admissions, Communications, Marketing
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Episode seven features the closest thing we could get to a celebrity, Chris D’Orso, Assistant Director of Enrollment Communications at Stony Brook University. Aside from being “the Twitter guy” on campus, Chris co-hosts Admissions Live, part of the newly rebranded Higher Ed Live Network. We chat with Chris about breakfast foods, but more interestingly about social media on campus and how to balance the love for the place you work with the love you have for your alma mater. We also do a little digging and find something out about Chris that may be a little less known.
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Dec 17, 2014 | Communications, Marketing
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Episode zero is the one that’s generally passed over, but if you want a witty introduction to the intention of higher ed social, take a listen. We talk about what will be featured on the podcast down the road (hint: higher education, and other fun stuff), but also chat about what new things are happening on social media in higher ed, including student workers and fun ways to support students during finals week.