May 15, 2017 | Communications, Marketing, Social Media
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If you’ve listened to Episode 1 of Higher Ed Social, you may know Ryan Morejon. Why? He was hired as social media specialist soon after the position was discussed on that episode. He has been at the University of Florida for two years, and we chat about his position and how he got there. We also talk about managing students, fostering creativity, and of course, commencement.
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May 1, 2017 | Marketing, Social Media, Web
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Episode 85
welcomes Kara Sassone, web producer and social media specialist at the Northeastern University College of Science. Kara tells us about how she got into higher ed, and how she landed in Boston. We chat about Boston things like baked beans, the Freedom Trail, and public transport. Kara and her team will be working on a website redesign this summer, and Lougan shares some words of wisdom from his experience.
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Feb 17, 2017 | Athletics, Communications, Marketing, Social Media
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Episode 80 welcomes Bruce Floyd, Social Media Manager for the Florida Gators. He takes us behind the scenes of his social media strategy for the 21-team large franchise, and explains how he coordinates each individual team’s accounts. We discuss how messaging on Twitter has changed in athletics, and how Bruce manages it all. He also shares his recent Signing Day experience, introducing us to the most important part – the fax machine, who became famous and was featured in publications including Rolling Stone.
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Sep 15, 2016 | Admissions, Marketing, Social Media
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In episode 72 we finally connect with Rebecca Stapley, Assistant Director of Multimedia and PR at Nazareth College in Rochester, NY. Both Lougan and Rebecca come from an admissions background, and we spend a lot of time chatting about everything they’ve learned from the two departments. With the semester in full swing for everyone, we talk abut how to handle all our projects, but take time for ourselves. The weather is changing, as Jackie and Rebecca start to feel the fall while it still feels like summer over in Lougan’s neck of the woods. We also share our strategies on hiring and utilizing our student workers and volunteers as best we can.
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Jul 14, 2016 | Admissions, Campus Life, College Prep, Communications, Marketing, Outside Higher Ed, Social Media, Uncategorized
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Episode 67 brings back Jon-Stephen Stansel the Social Media Coordinator at Texas State University, and we talk about Pokemon GO, exclusively. We chat about how campuses can use this new app, and how Jackie, Lougan, and Jon-Stephen are doing on their own journeys to be the very best.
Links to cool stuff
If you’ve listened to Episode 1 of Higher Ed Social, you may know Ryan Morejon. Why? He was hired as social media specialist soon after the position was discussed on that episode. He has been at the University of Florida for two years, and we chat about his position and how he got there. We also talk about managing students, fostering creativity, and of course, commencement.
