gil rogers & trying on lougan’s clothes

We all pile into Lougan’s closet for episode 92 with Gil Rogers, Director of Marketing at NRCCUA – National Research Center for College and University Admissions. Gil had just transitioned from working at Chegg due to its partnership with NRCCUA. Fortunately for him, he didn’t have to pack up his desk or turn in his parking pass, because he worked – and will continue to work – from home in his basement office. We talk all about enrollment and recruitment marketing, how we should adapt to a changing data- and social media-filled world, and consider how prospective students view the admissions process.

Links to cool stuff: 

ben osborne & OUR FIRST INTERNATIONAL EPISODE!

ben osborneGrab your passports! For the first time we’ve chatted with someone outside the United States! We didn’t pick somewhere close like Canada, Mexico, or even anywhere in Europe. In episode 89, we talk to Ben Osborne, social media coordinator at the University of Adelaide in Australia. We discover some interesting differences between universities in the United States and Australia, from commencement to residence halls, and even what it means to be a college student.

Links to cool stuff: 

ben luttrull & the fur babies

In episode 88, we chat with Ben Luttrull, media relations specialist at the University of Southern Indiana. Each of us have a different structure in our Communications and Marketing divisions, which leads us to an interesting discussion about division of responsibilities. We also talk about using LinkedIn to connect with audiences, as well as how we rely on student workers to help us get work done…and remind us about what’s cool and what’s not.

Links to cool stuff: 

larry falck & the throwbacks

We kick off episode 87 by chatting boy bands with Larry Falck, coordinator of digital media at Francis Marion University. Larry’s big summer project is switching the FMU website to a new CMS (content management system), which is no small task. Aside from web-talk, we discuss the recent commencement ceremonies, and how each of them are covered on social media and live streaming.

Links to cool stuff

ryan morejon & the original instagram

If you’ve listened to Episode 1 of Higher Ed Social, you may know Ryan Morejon. Why? He was hired as social media specialist soon after the position was discussed on that episode. He has been at the University of Florida for two years, and we chat about his position and how he got there. We also talk about managing students, fostering creativity, and of course, commencement.

Links to cool stuff

kara sassone & the karaoke plane

Episode 85 welcomes Kara Sassone, web producer and social media specialist at the Northeastern University College of Science. Kara tells us about how she got into higher ed, and how she landed in Boston. We chat about Boston things like baked beans, the Freedom Trail, and public transport. Kara and her team will be working on a website redesign this summer, and Lougan shares some words of wisdom from his experience.

Links to cool stuff