beth wolfe & not the other charleston

A photo of Beth Wolfe standing in front of a brick wallThis week, Lougan sat down with Beth Wolfe, the executive vice president for enrollment management at the University of Charleston in West Virginia. Beth’s 22-year career in education has ranged from teaching secondary English and chemistry to serving in a variety of higher education administrative roles. Lougan and Beth chat about how she got into higher education, her new role at University of Charleston and the magic of admissions visit days.

Links to cool stuff: 

chris d’orso & the long story

This week, we welcome back the amazing Chris D’Orso. Since he was on the show back in 2015, Chris has move to SUNY College at Brockport where he is now the associate director of undergraduate admissions. The move for him was a positive change, as it’s allowed him to reconnect with his passion of working in undergraduate admission. You’ll also find out about something really big that’s been happening in Lougan’s life and why the podcast has been a little inconsistent lately. A HUGE thanks to Chris and Jon for being so supportive.

Links to cool stuff:

andy shaw & the mommy blogs

Get ready for a VERY lively episode this week. Lougan and Jackie talked with the hilarious Andy Shaw, director of enrollment communications at York College of Pennsylvania. Andy loves his job because he makes stuff that get students to come to his college. He also teaches a class about comedy for freshmen to help them build confidence in public speaking. Andy is a new father, and that’s become a very important part of his life. He has an upcoming book titled The New Mom’s Guide to New Dads which helps new mom’s understand the minds of new dads. We talk about that and his experiences being a dad!

Links to cool stuff: 

brock tibert & the data trough

We’re at episode 95 with Brock Tibert, Vice President of Audience Marketing and Analytics at CollegeWeekLive. We chat about data, data, and more data. Brock explains his history of enrollment data and analytics, and we discuss what the new age of technology means for marketing to prospective students. Is it creepy, or is it marketing. We don’t talk only numbers – Brock and Lougan make some Star Trek references and Lougan tries to make a joke.

Links to cool stuff

gil rogers & trying on lougan’s clothes

We all pile into Lougan’s closet for episode 92 with Gil Rogers, Director of Marketing at NRCCUA – National Research Center for College and University Admissions. Gil had just transitioned from working at Chegg due to its partnership with NRCCUA. Fortunately for him, he didn’t have to pack up his desk or turn in his parking pass, because he worked – and will continue to work – from home in his basement office. We talk all about enrollment and recruitment marketing, how we should adapt to a changing data- and social media-filled world, and consider how prospective students view the admissions process.

Links to cool stuff: