Jun 23, 2015 | Campus Life, Communications, Extra Curricular Activities, Marketing, Outside Higher Ed, Product Review, Social Media
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Episode 26 is with Jon-Stephen Stansel, Social Media Coordinator at Texas State University. JS just started this new job, and had a very interesting journey bringing him to Texas. We chat about this unique path, and get a language lesson along the way. Lougan geeks out a little bit about Japanese culture and language, and we also talk about JS’ introduction to social media in his previous position while discussing its evolution. In his new job, JS works with a larger team, allowing him to focus on social media strategy, something that we decide has both pros and cons. We close the podcast with a mini Apple Watch review, getting JS’ take on it as well.
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Jun 9, 2015 | Communications, Marketing, Outside Higher Ed, Social Media, Web
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Episode 24 kicks off with Lougan and our guest, Tiffany Broadbent-Beker, Web Developer and Social Media Coordinator at the College of William and Mary, acting as the Higher Ed Social bartenders for the evening. We first chat about Tiffany’s experiences living near Colonial Williamsburg, as many of the actors break character on a regular basis. In her position, Tiffany monitors some of the social media accounts for the college, sharing the responsibility with other team members. We chat about this unique practice, and how much anxiety monitoring social media accounts can cause, when it’s for a large institution. This leads us down the path of welcoming incoming freshman and transfer students to campus, with orientation surprisingly jsut around the corner. Amongst other topics, spanning from which Hogwarts house is the best to WWDC predictions, Tiffany reveals Jackie’s favorite new app.
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The Griffin
May 5, 2015 | Campus Life, Communications, Health Centers, Marketing
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Episode nineteen is the first, and likely, only time that Jackie and Lougan are in the same place at the same time recording the podcast. We chat with Jeff Stevens, Assistant Web Managers at UF Health, who has been working in Higher Education since Jackie was eight years old. We talk about running and weight loss, which makes sense, considering Jeff’s audience at the University of Florida. Uniquely, Jeff and his team have two distinct audiences: students and their parents, like all institutions, but also patients. With this in mind, we talk about social media and knowing your audience to maximize each platform. We end the show by chatting about conferences and what a good listener might actually look like.
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Apr 21, 2015 | Admissions, Campus Life, Communications, Marketing, Web
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Episode seventeen features Keith Warburg, Social Media and Content Manager and Ryan Hogan, Associate Director of Admissions at Valdosta State University. The guys talk (in southern accents) about their love of southern Georgia. We talk about QR codes and how they can be bad, or so bad they might be good, which leads to a discussion about admissions websites and gathering social media content from students. When it comes to admissions, Yik Yak is seen as a potentially negative platform, but the students at Valdosta turned it around, even providing some information for incoming students.
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Ryan’s awesome QR Code profile pic
Where in South Georgia?
Apr 7, 2015 | Communications, Marketing, Web
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Episode fifteen starts with a weird pop…or drop, as Lougan attempts to explain the reason for a marble in his drink. We chat with Emma Daitz, Marketing and Web Editor at Nazareth College about an interesting variety of topics, including wearable technology, social media contests, and what types of headphones to wear in all situations. We also discuss the pros and cons of an open office space, determining if it does or does not hinder productivity. We wrap up chatting with Emma about Nazareth’s accepted students day, #ExpNaz.
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Mar 17, 2015 | Communications, Marketing, Outside Higher Ed, Web
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Episode thirteen starts with a pop as Michael Fienen, Senior Developer at Aquent and CTO for nuCloud, cracks into a new bottle. In this episode, we talk a lot of tech, but we talk higher ed, too. Michael used to be the one-man web team, bringing us down a long winding road of figuring out how to prioritize tasks alongside putting out fires. We also talk about the importance of face-to-face interaction, especially across departments, and how being a “translator,” or at least having one in your office, is key to collaboration. We also do a lot of tech talk, discussing UX and UI, website design fads, and skeuomorphism, a new phrase you can use to make you sound smart.
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