scott grant & letting students drive the bus

Feb 28, 2018 | Academics, Communications, Marketing

Scott Grant is an assistant professor in the College of Business at the University of Findlay in Findlay, Ohio. Scott, Jackie and Lougan discuss the value of general education courses and electives toward one’s future career path. Scott believes that teaching students starts with challenging them in ways that haven’t been before. One way he did this was by creating The Oiler 10, a student-run consulting agency. From this, he learned that teaching can go beyond the typical structure within higher education.

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Episode 101

andy brown & the first episode of 2018

Jan 16, 2018 | Academics, Communications, Digital Media, Marketing, Social Media, Web

Can you believe it? It’s 2018 and our first episode of the year stars Andy Brown, the director of media relations and online content at Kalamazoo College. On the show, we talked with Andy about the work he does and how he got to where he is. We also talk about the K-Plan, Kalamazoo’s four-part, integrated approach to liberal arts and science education through which students can customize their college experience.

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Episode 97

josie ahlquist & seat 8F

Dec 19, 2017 | Communications, Digital Media, Leadership, Social Media

In Episode 96 we chat with Dr. Josie Ahlquist, Digital Research Author, speaker, and instructor at Florida State University. Josie works from home and wears many hats, and we talk about how she makes it all work (hint: it involves having an office in an unconventional place). We also chat about Josie’s favorite topic – digital student leadership – and how she teaches about it at Florida State. We also talk all about social media in our own lives, and how times have changed!

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Episode 96

brock tibert & the data trough

Nov 22, 2017 | Admissions, College Prep, Communications, Digital Media, Marketing, Social Media

We’re at episode 95 with Brock Tibert, Vice President of Audience Marketing and Analytics at CollegeWeekLive. We chat about data, data, and more data. Brock explains his history of enrollment data and analytics, and we discuss what the new age of technology means for marketing to prospective students. Is it creepy, or is it marketing. We don’t talk only numbers – Brock and Lougan make some Star Trek references and Lougan tries to make a joke.

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Episode 95

gil rogers & trying on lougan’s clothes

Sep 5, 2017 | Admissions, Communications, Marketing, Social Media

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We all pile into Lougan’s closet for episode 92 with Gil Rogers, Director of Marketing at NRCCUA – National Research Center for College and University Admissions. Gil had just transitioned from working at Chegg due to its partnership with NRCCUA. Fortunately for him, he didn’t have to pack up his desk or turn in his parking pass, because he worked – and will continue to work – from home in his basement office. We talk all about enrollment and recruitment marketing, how we should adapt to a changing data- and social media-filled world, and consider how prospective students view the admissions process.

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jason boucher & the magic of winamp

Aug 22, 2017 | Communications, Conferences, Digital Media, Social Media, Video Production

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This week we talk to Jason Boucher, the manager of social media at University of New Hampshire. To start the show, we then talk about how Jason got into social media through his local Social Media Club. Jackie and Jason were track chairs at the EDUweb Conference a few weeks, so we talk about their experience at the conference and their times in Boston. We also discuss our social media plans for move-in week and Lougan’s plans for the solar eclipse.

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