This week we talked with Jon Blankenship, the director of digital media strategy for Vanderbilt University Development & Alumni Relations. Jon worked with Lougan at Belmont for more than 8 years before his move across Wedgewood Avenue to Vanderbilt. We talk about Jon’s previous position at Belmont where he was tasked with transitioning the oversight of website content over to university marketing. We also chat about his new position at Vanderbilt working on web, email and social media strategy.
Episode 31 features Tim Nekritz, Associate Director of Communications and Marketing/Director of Digital Communications at SUNY Oswego. Tim tells us how he got his current job wearing many hats, all thanks to this thing called “the internet” that got really big a while back. Naturally, we talk about using social media on campus, and interestingly enough, Tim describes how social media works to break down departmental silos that exist at so many institutions across the country. Oswego is in the midst of a website redevelopment initiative, and we talk about content, “front end” and “back end,” and the most effective use of time with a new project like this one. We mention Slack for a second, but then Lougan and Tim dive into a deeply passionate conversation about children’s television shows. There’s singing. You don’t want to miss it.