May 15, 2017 | Communications, Marketing, Social Media
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If you’ve listened to Episode 1 of Higher Ed Social, you may know Ryan Morejon. Why? He was hired as social media specialist soon after the position was discussed on that episode. He has been at the University of Florida for two years, and we chat about his position and how he got there. We also talk about managing students, fostering creativity, and of course, commencement.
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May 1, 2017 | Marketing, Social Media, Web
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Episode 85
welcomes Kara Sassone, web producer and social media specialist at the Northeastern University College of Science. Kara tells us about how she got into higher ed, and how she landed in Boston. We chat about Boston things like baked beans, the Freedom Trail, and public transport. Kara and her team will be working on a website redesign this summer, and Lougan shares some words of wisdom from his experience.
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Apr 17, 2017 | Academics, Admissions, Campus Life, Graduate School, Social Media
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Jackie and Corey Patterson, director of graduate operations at Abliene Christian University, spend most of episode 84 spoiling episodes of Survivor. They discuss the current season and who they see going all the way to the end. Corey spent some time working in Nashville before settling at ACU, and he and Lougan share memories of their old stomping grounds.
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Mar 17, 2017 | Communications, Marketing, Social Media
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Episode 82 welcomes Meaghan Milliorn Fikes, who sometimes goes by Meaghan Milliorn, the Online Marketing Manager at the University of Arkansas at Little Rock. Meaghan is an alumna of UALR, earning both her bachelor’s and master’s degree at the institution. We chat about the ups and downs of working in communications at an
institution, but agree that it’s a great department to work in. With March Madness underway, Lougan and Meaghan both compare NCAA stories, and Meaghan reflects on UALR’s visit to the big dance last year.
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Feb 17, 2017 | Athletics, Communications, Marketing, Social Media
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Episode 80 welcomes Bruce Floyd, Social Media Manager for the Florida Gators. He takes us behind the scenes of his social media strategy for the 21-team large franchise, and explains how he coordinates each individual team’s accounts. We discuss how messaging on Twitter has changed in athletics, and how Bruce manages it all. He also shares his recent Signing Day experience, introducing us to the most important part – the fax machine, who became famous and was featured in publications including Rolling Stone.
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Jan 20, 2017 | Communications, Development, Marketing, Social Media, Web
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We’ve kicked off the new year with Sandra Files, Digital Support Specialist at The Johns Hopkins University. The university is closing in on reaching its $5 billion campaign goal, and Sandra chats about what it’s like to fundraise for such a large amount of money for positive change. Sandra works specifically on leveraging separate social media presences to tell effective stories, and collaborates with her team to tell those stories through text, video, photography, and more.
Links to cool stuff:
If you’ve listened to Episode 1 of Higher Ed Social, you may know Ryan Morejon. Why? He was hired as social media specialist soon after the position was discussed on that episode. He has been at the University of Florida for two years, and we chat about his position and how he got there. We also talk about managing students, fostering creativity, and of course, commencement.
