In episode 88, we chat with Ben Luttrull, media relations specialist at the University of Southern Indiana. Each of us have a different structure in our Communications and Marketing divisions, which leads us to an interesting discussion about division of responsibilities. We also talk about using LinkedIn to connect with audiences, as well as how we rely on student workers to help us get work done…and remind us about what’s cool and what’s not.
We’ve kicked off the new year with Sandra Files, Digital Support Specialist at The Johns Hopkins University. The university is closing in on reaching its $5 billion campaign goal, and Sandra chats about what it’s like to fundraise for such a large amount of money for positive change. Sandra works specifically on leveraging separate social media presences to tell effective stories, and collaborates with her team to tell those stories through text, video, photography, and more.
Episode 31 features Tim Nekritz, Associate Director of Communications and Marketing/Director of Digital Communications at SUNY Oswego. Tim tells us how he got his current job wearing many hats, all thanks to this thing called “the internet” that got really big a while back. Naturally, we talk about using social media on campus, and interestingly enough, Tim describes how social media works to break down departmental silos that exist at so many institutions across the country. Oswego is in the midst of a website redevelopment initiative, and we talk about content, “front end” and “back end,” and the most effective use of time with a new project like this one. We mention Slack for a second, but then Lougan and Tim dive into a deeply passionate conversation about children’s television shows. There’s singing. You don’t want to miss it.