We’re a year into the pandemic, and many of us are getting ready for commencement and everything that the end of the school year brings. Anyone feeling a little (or maybe a lot) of burnout? Ken Schneck has been there and joins us this week to share his journey from student affairs professional to an administrator in his mid-20s to a tenured faculty member and published author.
Ken found himself burned out at age 35 and spoke up about what he was experiencing. The message resonated more than he ever thought it would and became the catalyst for launching his speaking and writing career. In this episode, Ken talks with us about that journey and the advice he now gives to his students in the Leadership in Higher Education program at Baldwin Wallace University.
Ken also talks with Lougan and Jenna about how escaping the grind of administrative work allowed him to pursue a writing career and tell the stories of Ohio’s LGBTQ communities.
Dr. Liz Gross returns to the show to talk with Jenna about what’s happening at Campus Sonar, the company she founded to help organizations throughout higher ed harness the power of social listening. We talk about how social listening has changed during the pandemic, how going to conferences outside higher ed helped Liz see what our industry was lacking, how to run a growing organization that’s entirely remote, and much more.
Liz is a recognized expert, data-driven marketer, and higher education researcher. She specializes in creating entrepreneurial social media strategies in higher education and has a passion for teaching, which she brings to colleges and universities as the founder and CEO of Campus Sonai. She’s also an award-winning speaker; you might have seen her at SXSW, SXSW EDU, the American Marketing Association Symposium, the Carnegie Conference, the Council for the Advancement and Support of Education, or one of many other conferences inside and outside of higher ed.
She received a Ph.D. in Leadership for the Advancement of Learning and Service in Higher Education at Cardinal Stritch University, a master’s degree in educational policy and leadership from Marquette University, and a bachelor’s degree in interpersonal communication from the University of Wisconsin-Stevens Point.
We’re back! And we have some great episodes in store for you. Thank you to everyone who responded to our requests to be on the show!
For our first episode of 2021, Lougan and Jenna are joined by David Mee, vice president for enrollment management at Campbell University in Buies Creek, North Carolina. David reflects on how the pandemic has upended how we think about enrollment management and higher education more broadly — and why that’s not necessarily a bad thing.
Before joining Campbell University, David spent 10 years at Belmont University, where he worked with Lougan. Like many of us, he never thought that higher education would become his career, but he’s glad that it has.
We hope you’ll find this conversation as inspiring as we did!
Ravi Jain from Boston College joins us on the show this week! Ravi serves as the Senior Associate Director of Digital Media & Web at Boston College. We talk with Ravi about being selected as an inaugural INBOUND2019 Fellow and his upcoming talk at INBOUND 2019. Ravi tells us more about why he’s become a short form video evangelist and how he uses micro-storytelling to tell the story of the different “cities” at BC. We also discuss why vinyl sounds better and the fun and agony of designing email templates.
This week, we’re bringing you an episode from Democracy Works, the podcast Jenna hosts when she’s not on Higher Ed Social. She talks with Nancy Thomas, director of the Institute for Democracy and Higher Education, an applied research center in the Tisch College of Civic Life at Tufts University.
Nancy argues that higher education faculty, staff, and administrators can be political without being partisan when it comes to things like encouraging students to vote or thinking about how political issues will impact their day-to-day lives. She also offers some advice for how to keep voting in your messaging mix this fall despite everything else happening on campus and in the country.
There’s a big stir in northern Maine this fall, and Dr. Melik Khoury is in the middle of it. As President of Unity College, he recently announced a plan to move fully to distance and hybrid learning — a move that included layoffs and furloughs for dozens of faculty and staff and the potential sale of the physical campus.
Dr. Khoury describes these changes as not only essential to keeping the college open during COVID-19, but also as part of a bigger vision he has for what education should look like. He sees a world in which students can break free of the traditional campus model and get the information they need to solve society’s greatest problems right away, without waiting four years or more to graduate.
Sound ambitious? It is, but Khoury stands by it and joins us this week to discuss. You might not agree with everything he says about higher ed, but it’s hard to deny that he has a vision and is passionate about making it a reality.
Like a lot of us, Corynn Myers is basically working two jobs right now. She’s serving as the lead on all of the University of Michigan’s COVID-related communications and managing a team that’s part of Michigan’s in-house creative agency. It’s a lot, but she handles it all with poise and made time to talk with us about how thinking like an agency has helped her team thrive and bring big results in enrollment marketing.
We also talk about how Corynn and her family are copying during quarantine and why running is not for everyone, no matter how much we might want it to be right now. Corynn also talk about how working from home has impacted her productivity for better and her diet for worse — something else many of us can relate to right now!
Episode 33 starts off with an ice breaker, introducing Lucky Luke Haumesser, Assistant Director of Student Activities and Governments at the University at Buffalo. After our ice breaker session, we’re comfortable enough with each other to argue about the correct pronunciation of ‘gif,” and make animal noises. Move in week is coming up, and in his new role outside of Residence Life for the first time, Luke talks about the Welcome Week events that he’s helping to plan – including the overhead “interlocking UB” photo, break dancing, and all night pancakes. We also talk about IKEA and Home Depot, in part to celebrate Luke’s transition from a live-on position to his own apartment.
By day, Jessica DePaul is the Associate Director for Recruitment Marketing at the New Jersey Institute of Technology. She previously worked at Rutgers as the Assistant Director of Marketing. She is a passionate marketer that is an expert in the latest education technology and trends, including virtual reality for campus tours and open houses.
By night, she’s a makeup artist who has done everything from zombie makeup to more traditional styles. In this conversation, we talk about both sides of her personality and how COVID-19 has impacted her work in recruitment and in makeup.
Jessica will be presenting at the eduWeb Digital Summit on Monday, August 3 at 4:00 p.m. ET. Learn more about her session at: https://www.accelevents.com/e/eduweb2020