This week, Lougan talks with Brendan Foley, the director of communications for the Morehead-Cain Foundation at the University of North Carolina at Chapel Hill. Brendan is responsible for creating and implementing a content strategy that supports Morehead-Cain’s many goals. Whether it’s recruiting the brightest students across the globe or inspiring alumni to participate in the Foundation’s first-ever capital campaign, Brendan creates content that encompasses every aspect of student and alumni journeys.

On the show, we discuss Brendan’s work and how he made the jump from award-winning broadcast news producer and journalist to higher education. Brendan’s wife Jenna Hartwell is also an Higher Ed Social alum! Check out Jenna’s episode from October 2018!

Links to cool stuff: 

• Brendan on Twitter
• Brendan on LinkedIn
• Morehead-Cain Foundation

This week we talked with Jon Blankenship, the director of digital media strategy for Vanderbilt University Development & Alumni Relations. Jon worked with Lougan at Belmont for more than 8 years before his move across Wedgewood Avenue to Vanderbilt. We talk about Jon’s previous position at Belmont where he was tasked with transitioning the oversight of website content over to university marketing. We also chat about his new position at Vanderbilt working on web, email and social media strategy. 

Links to cool stuff

• Jon on Twitter
• Jon on LinkedIn

Jen Doak-Mathewson is the Director of Engagement and Acquisition at the University of Connecticut Foundation. We talk about the increased frequency of integrating a university’s alumni association and foundation, which Jen experienced herself at UConn. We also talk about email campaigns – the good, the bad, and the great! 

Links to cool stuff

• Jen on Twitter
• Jen on LinkedIn

Joseph DiDomizio is the director of digital communications in the Division of University Advancement at the University of Buffalo. We start the show with a great discussion about the amazing city of Buffalo, NY. We also discuss the work Joseph does, the growth and the change he has experienced in his office and some recent projects that he has been working on.

Links to cool stuff

• Joseph on LinkedIn
• Joseph on Twitter
• #SAKliq: The Student Affairs Professional Wrestling Facebook Group

This episode of Higher Ed Social was brought to you by Top Hat! Learn how their suite of easy-to-use apps can help you engage your class, adopt incredible next generation textbooks, or to run tests within a secure, digital environment. Visit tophat.com/higheredsocial to learn more.