#heweb19 & the return of the golden nuggets

Oct 24, 2019 | Conferences, Data, Digital Media, Marketing, Outside Higher Ed, Public Relations, Social Media, Video Production, Web

What’s better than actually going to the HighEdWeb Conference? Recording an episode with your friends that actually went! At least that’s what Lougan is telling himself this week as he welcomes Jackie and Jon-Stephen back to the show along with new guest Alaina Wiens. We chat about what it’s like running social media for the conference, and the various presentations they gave. We also talk about the “golden nuggets” they are taking back home this year. 

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Episode 172

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amber owens & let’s get this bread

Sep 26, 2019 | Communications, Digital Media, Social Media

Amber Owens is the social media manager for Indiana Institute of Technology. Amber graduated in 2016 and like many new graduates drifted around from job to job when someone connected her with the position at Indiana Tech. Her passion is for putting stuff online and watching people’s reactions. We chat about the challenges of social media burn out and growing up and watching social media evolve over the years. When Amber isn’t on social media, she builds Star Wars Droids and travels to conventions with her husband.

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Episode 170

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ravi jain & some bite-sized storytelling

Aug 1, 2019 | Communications, Digital Media, Marketing, Social Media, Video Production, Web

Ravi Jain from Boston College joins us on the show this week! Ravi serves as the Senior Associate Director of Digital Media & Web at Boston College. We talk with Ravi about being selected as an inaugural INBOUND2019 Fellow and his upcoming talk at INBOUND 2019. Ravi tells us more about why he’s become a short form video evangelist and how he uses micro-storytelling to tell the story of the different “cities” at BC. We also discuss why vinyl sounds better and the fun and agony of designing email templates.

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Episode 167

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melissa mae cheater & the power of maple syrup

Jun 13, 2019 | Campus Life, Communications, Conferences, Digital Media, Marketing, Public Relations, Web

For our second international episode, we sat down with Melissa Mae Cheater, the digital content manager at Western University in London, Ontario, Canada. Melissa is also the founder of #PSEWEB (Post Secondary Education Web), a Canadian offshoot of the Higher Education Web Professionals Association here in the US. During the show, we chat about the differences between student life in the US and Canada. Melissa also shares her thoughts on how departments across campus can better work with their communications teams to celebrate success. 

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Episode 162

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todd sanders & ryan morejon is on a pontoon boat

Jun 6, 2019 | Communications, Digital Media, Marketing, Social Media

This week, we bring the amazing University of Florida social team back to the podcast. For a quick refresher, Todd Sanders is the director of digital communications & social media at UF and Ryan Morejon is UF’s social media specialist. During the episode, we chat with the UF Crew about the importance of creating community within a university content creation, as well as the UF President’s high level of engagement with their team. We also discuss audience interaction on various networks and their strategy on jumping into new networks like TikTok. 

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Episode 161

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jon blankenship & the batter of winterfell

May 2, 2019 | Alumni, Development, Digital Media, Marketing, Social Media, Web

This week we talked with Jon Blankenship, the director of digital media strategy for Vanderbilt University Development & Alumni Relations. Jon worked with Lougan at Belmont for more than 8 years before his move across Wedgewood Avenue to Vanderbilt. We talk about Jon’s previous position at Belmont where he was tasked with transitioning the oversight of website content over to university marketing. We also chat about his new position at Vanderbilt working on web, email and social media strategy. 

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Episode 159

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